Saturday, March 17, 2012

Facebook leads social networking space as Twitter growth skyrockets - Jacksonville Business Journal:

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According to the new report, Faceboo k users logged 13.9 billio n minutes on the site in making it the most popular social networking site onthe Web. was the seconrd most popular social networking site with aboug 5 billion minutes spent loggedin April. Twittee logged roughly 300 million and LinkedIn about202 million. According to the Nielsen study, totalk minutes spent on social networking sites has increasex 83percent year-over-year. Twitter had far-and-awauy the fastest growth over the pastyear -- with aboug 37-times more minutes spent on the site in April compared to April of last year.
Facebook also posted rapid witha seven-fold increase over last “We have seen some major growth in Facebook durintg the past year, and a subsequent declinew in MySpace. Twitter has come on the scene in an explosivee way perhaps changing the outlooj for theentire space,” said Jon Nielsen vice president, online media and agency “The one thing that is clear about social networking is that regardless of how fast a site is growint or how big it is, it can quicklty fall out of favor with While Facebook has become the top dog in the sociall networking space, MySpace is the leadert in online video. With 121 millio video streams, MySpace.com was the No.
1 social networking destinatio n when ranked by streams and total minutesd spentviewing video. MySpace visitors spent 384 million minutee viewing video onthe site, with an average of 38.8 minutess per viewer. In comparison, Facebook visitors spent only 114 million minutes viewing videoin April, with an average of 11.2 minutes per videp viewer. The Nielsen Co. is a global information and media company specializinvg inconsumer information, television and other media measurement.

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